Production of INSTITUTIONAL VIDEOS | Documentary Interviews – Goethe-Institut | Campaign: Get closer to being a teacher

At Metiche Films, we have had the honor of collaborating with the prestigious Goethe-Institut in the creation of a series of documentary interviews for their “Get closer to becoming a teacher” campaign under the PASCH initiative. This initiative is dedicated to supporting schools that teach German language and culture, and seeks to inspire students to consider a career as a German teacher.

Our Production Approach and Process

For this project, our team at Metiche Films embarked on a creative and technical journey to produce videos that were both informative and inspiring. The production included a detailed pre-production phase, where concepts were designed and interviews were planned. The teachers and students who would participate in the interviews were carefully selected to ensure that they represented a diversity of experiences and perspectives.

Capturing True Stories

Many students who finish high school or high school in German language schools, and who have a good command of the language, do not realize the opportunities they have to further develop their knowledge by becoming a German teacher. Our goal with these videos was to open their eyes to these possibilities. To achieve this, we filmed and interviewed different teachers from various German schools in the country, as well as students from different levels who are currently studying to become teachers.

Social Media Production and Dissemination

We produced four videos designed to be broadcast on various social networks, with a special focus on Instagram. Instagram, with its visual format and wide reach among young people, was the ideal platform for this campaign. The dissemination strategy focused on generating a visual and emotional impact that could capture the attention of students and motivate them to consider teaching German as a viable and rewarding career. The videos were used in Facebook and internal communications as well

Inspirational and Persuasive Content

Each video was designed to show not only the possibilities and benefits of a career as a German teacher, but also the enjoyment and personal satisfaction that this career can offer. By showing interviews with current teachers, we were able to highlight how they have been able to apply their German language skills in their professional lives and how they enjoy sharing this passion with their students. Likewise, interviews with student teachers showed their aspirations, challenges and the rewards they look forward to at the end of their studies.

Project Impact

The “Get closer to becoming a teacher” campaign aims to encourage students who have not yet decided what career path to follow by offering them a clear and attractive vision of what it means to be a German teacher. Through our productions, we have been able to show a career option that is often overlooked, but which has a significant impact on both a personal and professional level.

Production and Technical Quality

At Metiche Films, we pride ourselves on the quality of our productions. For these videos, we use advanced filming and editing techniques to ensure that every interview and every image captured is of the highest quality. Our attention to detail and commitment to excellence ensure that the videos not only inform, but also inspire and emotionally connect with the audience.

Conclusion

If you are looking for an audiovisual production company that can convey the vision and values of your organization in an effective and exciting way, Metiche Films is your ideal partner. Our experience and dedication to quality ensure that every project we undertake not only meets, but exceeds our clients’ expectations. The project with the Goethe-Institut is a clear example of how we can help organizations communicate their messages in a powerful and compelling way. Contact us to discuss how we can collaborate on your next institutional or corporate video project.